Would you wash your clothes with Colon detergent? Offer an assortment of Tit Bits and Bum Bums in your candy bowl? Or, on a quiet evening, serve your guests some Bonka coffee? In this age of globalization, brand names are increasingly checked for international propriety, and these products may well be endangered species. We can only be glad that for now, some companies still proudly assert their independence from English-language mores by naming canned fish Atum Bom or butter Noisy. Here, in glorious full color, are examples of such accidentally amusing packaging collected from shelves all over the world.
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Rosie Walford is a writer and photojournalist who spent years in the advertising business, developing branding for enormous global companies. Paula Benson and Paul West are the founders of the award-winning graphic design company Form and its clothing-design sister company, UniForm.
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