This text integrates the most recent academic theory with current business practices in strategic management. Illustrating concepts with examples from some of today's global organizations, it features a diverse selection of applications-oriented and thought-provoking cases that put the theories in a real-world perspective for students. Forty one diverse cases highlight decision-making situations - cases are organized by goods, services, international, small business, not-for-profit, and social responsibility and ethics which include discussions on key current topics, such as corporate governance, corporate restructuring, reconfiguring/re-engineering, and horizontal structure. The text is also available in split editions - "Strategic Management: Concepts" and "Strategic Management: Cases." This book draws insight from all business disciplines as well as disciplines from the social sciences which have contributed to the study of strategic management.
"synopsis" may belong to another edition of this title.
From the Publisher:
This cutting-edge text integrates the most recent academic theory with current business practices in strategic management. Liberally illustrating concepts with examples from some of today's most progressive global organizations, it features a diverse selection of applications-oriented and thought-provoking cases that put the theories in a real-world perspective for students. The text is also avaliable in split editions -- Strategic Management: Concepts and Strategic Management: Cases. This book draws insight from all business disciplines as well as disciplines from the social sciences which have contributed to the study of strategic management.
From the Back Cover:
Key Benefit: Interesting in both content and format, the book integrates the most recent academic theory with current business practices in strategic management. Key Topics: The book liberally illustrates concepts with examples from some of today's most progressive global organizations. Features unique boxes to demonstrate how a variety of domestic and international companies succeed or fail at implementing theories. Includes discussions on key industry topics, such as corporate governance, corporate restructuring, reconfiguring/reengineering, and horizontal structure. Market: For anyone interested in Strategic Management.
"About this title" may belong to another edition of this title.
- PublisherPrentice Hall
- Publication date1984
- ISBN 10 0138512701
- ISBN 13 9780138512705
- BindingPaperback
- Number of pages468