This book prepares today's business people to compete and manage domestic and international diversity in an increasingly multinational business arena. Unique in the market, it uses research involving three Delphi panels of experts' perceptions of the importance of the topics covered as the basis for its contents. The authors have traveled or worked in a number of countries, therefore producing a work of firsthand knowledge of the topics covered. Topics comprehensively covered include: cultural shock; language, oral, and non-verbal communication patterns; written communication patterns; global etiquette; business and social customs; intercultural negotiation process and strategies; and laws affecting international business and travel. A good reference work for anyone who works internationally.
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From the Publisher:
Based on the input of a panel of experts and written by authors with first-hand, practical experience in the subject, this text provides comprehensive coverage of the important topics of intercultural business communication. It is designed to better prepare students to perform in culturally diverse domestic and international environments.
From the Back Cover:
Both the novice and experienced international business traveler will find this an excellent source of information on global etiquette. Devotes an entire chapter to business and social customs. Explores international negotiation, oral and nonverbal communication, language, and written communication. Highlights country-specific information throughout. Offers boxes in every chapter with anecdotes from both neophyte and experienced travelers, along with other sources. Appropriate in virtually any industry for executives in International Marketing, Human Resources Management, and International Operations.
"About this title" may belong to another edition of this title.
- PublisherPearson College Div
- Publication date2005
- ISBN 10 0131860097
- ISBN 13 9780131860094
- BindingPaperback
- Edition number4
- Number of pages306
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